Sustainability
At MercadoIT we have a clear idea, we are committed and with the firm purpose of positively transforming people’s lives and ensuring a better future for the planet.
26 people on staff
13800 € Investment in sustainability Year 2023
123 t Avoided technological waste
67968 reconditioned equipment
ISO 9001/14001 Achieved
Sustainability Report 2023
Sustainability is at the core of our business strategy. Through our first Sustainability Report, we share our commitment, our achievements and our future plans, a voluntary initiative to be transparent and lead by example in the technology industry.
Circular Innovation and Sustainable Commitment in the Technology Sector
Mercado IT was born in 2011 with a clear vocation and mission, to revolutionize the IT sector by creating a circular, sustainable and positive impact business model. Since our inception we work to create a company with purpose, positive for people and the planet.
We always believe that purpose and profit can go hand in hand and that guides MercadoIT. We support the transition from a linear economy to a circular economy, a circularity that guides our actions as a company. In 2022 we created our Sustainability department and started working on an ambitious plan that we are inserting into the company’s strategy. As a result, we launched our first Sustainability Report in an attempt to reflect our efforts and commitment with the utmost transparency.
We want a conscious and orderly revolution that will allow us to reduce technological waste, fight against early obsolescence and make professional technological equipment of the highest level, quality and reliability available to more and more users and companies.
Therefore, we act out of conviction and not out of obligation, taking all EU legislation on sustainability, consumer rights, the fight against early obsolescence and against greenwashing as our guideline.

Our business model
We focus on transforming technological equipment by giving it a second life, extending its usefulness by up to 80% and offering quality solutions with minimal environmental impact. From Valencia, we operate under strict European standards, promoting a circular economy that challenges the traditional cycle of technological consumption. Our mission is to provide advanced technology at affordable prices, reducing CO2 emissions and avoiding unnecessary production of new equipment, also helping our customers and suppliers in achieving their sustainability goals.
Mission - Retech
To transform society’s relationship with technology by refurbishing technological equipment, promoting sustainability, accessibility and environmental responsibility.
Vision - Reimagine
Position the IT industry as a solution to global environmental and technological challenges, and refurbished technology as a key lever for positive change and sustainability on the planet.
Purpose - Rethink
Rethinking society’s interaction with technology, promoting a transition to a circular economy. We strive to ensure that each refurbished piece of technology equipment not only meets the needs of our customers, but also contributes positively to the planet.
Commitment to our stakeholders
We have established a dedicated sustainability department and developed a sustainability strategy, the result of an in-depth analysis of our stakeholders and the interaction between the company and our stakeholders from economic, social and environmental perspectives. Through continuous and constructive dialogue, our actions and our Sustainability Report are nurtured by collaboration with these groups, ensuring that our initiatives reflect a genuine commitment to holistic sustainability.


Sustainability as a strategic commitment
Main and cross-cutting SDGs
We have identified the main SDGs we impact with our activity, and we have created a plan to expand our positive impact on all of them and mitigate negative impacts.
LOCALIZATION of our ODS through a:
- Internal Analysis
- Structured Dialogue with our Stakeholders.
- Materiality Analysis-Impact Analysis of our business model.

Our Objectives
We want to be the key technology partner in our customers’ sustainable value chain.
- Being Net-Zero in 2030
- Efficiency – Reduction of customer and supplier E waste
- Draft ethical code of conduct and commitment to people, safety and customers.
- Continuous training plan on Sustainability and Climate Change
- Technological Waste Management
- Ethical and responsible sourcing
- Bridging the social and gender digital divide
- Support STEM training
Challenges for technological reconditioning
Thanks to his experience of more than 15 years in the IT sector and specifically leading the technology refurbishment model, he has identified a series of existing and persistent challenges that hinder the development of more sustainable and circular business models as well as the mitigation of the negative impacts of ICT on the environment, society and our economy.
These are some of those challenges:
- Greenwashing
- Planned obsolescence
- Prevention of repair
- Perceived obsolescence
- Software updates
- Lack of public support for refurbished equipment
- Misperception about product and service
- Difficulty for public and private bids

Our CSR
From a solid and heartfelt Corporate Social Responsibility, we are moving towards a sustainability policy that encompasses and enhances our actions. This section reflects our current commitment and paves the way for a broader approach in all our operations, in line with our values. Some of our CSR partners and actions.
RENTOLOGY
The essence of MercadoIT, a perfect balance between profitability and ecology. We take a 360° approach that drives technology and contributes to a greener planet. From refurbishing equipment to extend its useful life to closing the loop with our buyback initiative, every step we take is imbued with our dedication to sustainability.